Piero Pasquariello
All articles English Read source

LinkedIn / English

Most crypto apps still feel like they were built for power users

Power users tolerate complexity. New users bounce. That gap is where product clarity matters most.

Open LinkedIn Back to archive
LinkedIn cover about markets made understandable

What the article says

Crypto apps often speak to advanced users first. The article pushes the opposite idea: the first version of the product should make a normal person feel like they understand what is happening.

That means fewer unexplained terms, less pressure to know everything upfront and a much clearer first path through the interface.

If the product is only easy for experts, the product is still too complicated.

Why it matters

A good crypto experience is not just visually tidy. It helps the user know where they are, what they can do next and why that choice matters.

Takeaway

  • Advanced users are not the only audience.
  • Clarity is a product feature, not a cosmetic one.
  • Understanding should feel immediate.